Alter Ego Technofruit Color Semi-permanent Hair Dye 100ml 6/1 Ash Dark Blonde is the ideal solution for chi who desire a color change without long-term commitment. This dye, enriched with natural fruit extracts, nourishes and protects the hair fiber, ensuring intense and luminous highlights with a naturale finish. The semi-permanent formula offers una even coverage, easy to apply and gentle on the scalp, ideal for reviving dark blonde with cool and sophisticated shades. Perfect for chi who want to experiment with new tones for a professional result, without compromising hair health. Thanks to the 100ml packaging, it's also suitable for targeted and occasional touch-ups, always maintaining shine and softness.